Money View - Lead - Social Media

Lead - Social Media

- Develop engaging and shareable content, adhering to brand guidelines.

- Cultivate positive relationships with followers and address inquiries promptly.

- Agency management, feedback & handling.

- Support the execution of campaigns, collaborating with the team to ensure timely delivery.

- Create monthly reports across platforms & provide insights for continuous improvement.

- Assist in monitoring social media metrics and analytics to assess campaign performance.

- Stay updated on the latest features and algorithms of social media platforms.

- Implement best practices for each platform to maximise visibility and engagement.

- Schedule and publish content across social media channels using appropriate tools.

- Ensure consistent posting schedules and adherence to content calendars.

- Collaborate with cross-functional teams, including marketing, design, and PR, to align social media efforts with overall strategies.

- Research industry trends, competitor activities, content and engagement strategies.

- Ensure compliance with company policies, guidelines, and legal requirements.

Required Skills:

- Min. 5 years of hands-on experience in driving social media/digital content across ecomm/BFSI/or other consumer-centric brands

- Expertise in creating YouTube content

- Understanding of the Youtube platform, reporting, and best practices.

- Needs to take end-to-end ownership from strategy to execution to reporting.

- Experience and expertise in creating content from scratch.

- Deep understanding of video planning & production.

- Source for influencers, hosts

- Agency management

- Excellent written and verbal communication skills

- Ability to develop marketing strategies using both quantitative and qualitative insights

- Social savvy and passion for social and digital media

- Good knowledge of marketing analytics, automation, and content creation tools. Should be updated with the latest trends and best practices in digital marketing

- Ability to analyze and present social performance

Moneyview is in the online/instant personal loan space, catering to the underserved segments, providing loans of up to 10L through a completely digital platform. Our unique IP assesses creditworthiness using multiple data sources and does not only rely on the bureau score, thus offering better approval rates and loan amounts. Our easy-to-use App makes the documentation process simple, providing the loan offer in

less than 2 mins and disbursal within few minutes! The moneyview App has over 60M+ downloads and is one of the few highest-rated apps in the category with 4.7 ratings. The company plans to expand into other financial products like Digital Savings A/c, Investments, Credit report, BNPL, Insurance, and provide a full-suite of financial products.

moneyview is around 9yrs old; Series E funded by marquee investors like Accel, Tiger Global, Accel, and Ribbit Capital, and is currently valued at $900 millions. We provide loans in partnership with top NBFCs and Banks. moneyview is also a founding member of DLAI- Digital Lenders Association of India- a widely recognized body for Fintech players in India.

Job Summary:

We're looking for a Social Media Lead, who can spearhead the SM content development along with agency partners/production house and monitor impact. The ideal candidate should be a storyteller, with passion for social media content.