MoEngage - Creative Copywriter

About MoEngage

MoEngage is a young, fast-paced workplace that fosters a culture of innovation, ownership, freedom, and fun while building tech products of the future. Our teams are comprised of self-driven, passionate, smart individuals from top-tier institutes who are young achievers.

Sitting at a conflux of diverse technologies like Artificial Intelligence, Big Data, Web & Mobile platforms, MoEngage technology analyses billions of data points generated by customers and their devices, to predict customer behaviour and build marketing campaigns that proactively engage users.

In just seven years since inception, MoEngage is working with leading brands across e-commerce, entertainment, travel, publishing and banking domains among others. With a global presence spanning 35 countries, MoEngage has offices in San Francisco,Singapore,Vietnam, Berlin, Jakarta, and Bengaluru.

We have been recognized as one of the 25 Highest Rated Private Cloud Computing Companies To Work For in a list released by Battery Ventures, a global investment firm based on the employee feedback on Glassdoor where employees reported the highest levels of satisfaction at work during the first six months of the pandemic.

Our inclusion on this list highlights our ability to lead during a crisis and is a huge testimony to the people-driven culture we have.

Can you thrive and excel in a fast-paced ecosystem where innovation, speed and user centric product thinking are the norms? Do you enjoy discovering opportunities others do not even know exist and are geared to champion them? Are you driven by ownership and a chance to make an impact? If so, this opportunity may be for you!

Life @ Moengage - https://www.youtube.com/watch?v=_-6Ha6e3wiw

https://www.moengage.com/blog/techatmoengage-facebook-has-2-7b-monthly-active-users-and-we-have-one-third-that-number/

Client Testimonials:

https://www.youtube.com/watch?v=QA8AFWZvxZ8

https://www.youtube.com/watch?v=sZU4CBZxTy0

https://www.youtube.com/watch?v=aVy6wriQlG4

https://www.youtube.com/watch?v=inw1J6beW5w

https://www.moengage.com/customers/reviews/

https://www.moengage.com/customers/interviews/

About the Role

We are looking for a creative senior Copywriter to write compelling copies for MoEngage. The successful candidate will be responsible for conceptualizing, creating, best in class content for landing pages, product pages, tweaking the content to drive higher conversions, and creating content for promotional banners. Ideal candidate must have strong conceptual, presentation, storytelling and project management skills. We also expect the candidate to be enthusiastic problem solvers, delivering and inventing new brand experiences

Primary Responsibilities:

- Create empathetic, clear and concise copies for Moengage for all promotional banners, Landing pages, website content etc.

- Turn complex concepts and user journeys into compelling copies while maintaining clarity, voice, tone and structure.

- Incorporate accessibility and inclusion requirements while crafting UX copies to better cater to the broad range of customer base.

- Take responsibility and ownership of the copies and see it through completion.

- Help to shape voice tone & style guidelines for MoEngage communications.

- Collaborate with product marketers, product managers, marketers and stakeholders to create the right UX / product copies.

- Collaborate with our product marketing, and marketing team to copy check all consumer-facing product copy, ensuring accuracy and quality.

- Work closely with product, engineering & digital teams to continuously optimize product copy through A/B and multivariate tests.

- Try out your ideas through user testing and research, to make sure they're meeting desired goals.

- Use your love for the written words to craft product / marketing copy that enhances

the overall User Experience

Desired Skills & Experience

- Excellent writing skills, preferably someone with at least 4-5+ years of writing experience

- Experience with UX copywriting, AB / Multivariate testing.

- Someone with a natural passion and a flair for storytelling and writing with impeccable grammar

- Research skills and interest in startups, SaaS, business and technology, aware of SEO & Social media fundamentals.

- Prior experience in content marketing and B2B SaaS a plus.

- Literature, PR & mass communication background is a plus