MOCA - KOL Business Development Lead

Role Overview:

We are seeking a dynamic and results-oriented KOL Business Development Leader to spearhead our strategy and execution for engaging and collaborating with Key Opinion Leaders (KOLs) within [Specify Industry/Therapeutic Area/Technology Domain]. You will be responsible for identifying, cultivating, and managing relationships with influential thought leaders to drive brand awareness, product adoption, research collaborations, and overall business growth. This role requires a strategic thinker with strong business acumen, exceptional relationship-building skills, and a deep understanding of KOL engagement principles.

Responsibilities:

KOL Strategy Development: Define and implement a comprehensive KOL engagement strategy aligned with overall business objectives and marketing goals. This includes identifying key KOLs, defining engagement objectives, and outlining collaboration frameworks.

KOL Identification & Mapping: Conduct thorough research and analysis to identify and map influential KOLs across relevant therapeutic areas, specialties, or technology domains within the Indian market and potentially globally.

Relationship Cultivation & Management: Build and maintain strong, mutually beneficial relationships with KOLs through consistent communication, personalized engagement, and understanding their priorities and interests.

Collaboration Framework Development: Develop and manage various collaboration frameworks with KOLs, including advisory boards, speaker engagements, research partnerships, content development, and peer-to-peer education initiatives.

Contract Negotiation & Management: Lead the negotiation and execution of collaboration agreements with KOLs, ensuring compliance with legal and ethical guidelines.

Internal Stakeholder Alignment: Collaborate closely with internal teams, including Marketing, Medical Affairs, Research & Development, Sales, and Legal, to align KOL engagement activities with broader organizational strategies and ensure seamless execution.

Budget Management: Develop and manage the budget allocated for KOL engagement activities, ensuring efficient resource allocation and maximizing ROI.

Performance Tracking & Reporting: Establish key performance indicators (KPIs) to track the effectiveness of KOL engagement initiatives and provide regular reports on progress and impact to senior management.

Compliance & Ethics: Ensure all KOL engagement activities are conducted in full compliance with relevant industry regulations, ethical guidelines, and company policies.

Market Insights & Trend Analysis: Stay abreast of the latest scientific advancements, clinical data, industry trends, and KOL activities within the relevant domain to inform engagement strategies.

Event Management: Oversee KOL participation in relevant industry events, conferences, and webinars.

Requirements:

Bachelor's degree in a relevant field (e.g., Life Sciences, Business Administration, Marketing). An advanced degree (Master's, PhD) is a plus.

8+ years of progressive experience in business development, medical affairs, marketing

with a significant focus on KOL engagement.

Proven track record of successfully identifying, engaging, and managing relationships with Key Opinion Leaders.

Strong understanding of the principles and best practices of KOL engagement.

Excellent negotiation, communication (written and verbal), and interpersonal skills, with the ability to build rapport and influence key stakeholders.

Strategic thinking and analytical skills, with the ability to develop and implement effective KOL engagement strategies.

Strong business acumen and understanding of the commercial aspects of KOL collaborations.

Ability to work independently and manage multiple projects simultaneously in a fast-paced environment.

Familiarity with relevant legal and regulatory frameworks governing KOL interactions within the Indian context.

Willingness to travel as needed to meet with KOLs and attend industry events.

Preferred Skills:

Existing network of KOL relationships within [Specify Industry/Therapeutic Area/Technology Domain] in India.

Experience with CRM or KOL management platforms.

Understanding of medical/scientific terminology and data (if applicable).