Milestone Inc - Head/Director - Digital Marketing - IIT/IIM

Head / Director - Digital Marketing (Accepting only IIT/IIM pass outs)

- Do you thrive on driving organic traffic and catapulting businesses to the top of search engine results pages (SERPs)? Are you a strategic mastermind with a knack for solving complex problems and building high-performing remote teams? If so, we want you!

About Milestone Inc :
- We are a leading digital marketing solutions provider and are passionate about helping businesses solve their customer acquisition challenges. We leverage a data-driven approach and a talented team of experts to deliver exceptional results for our clients.

Position Overview :

- The Director of SEO will be responsible for developing and executing comprehensive SEO strategies that align with our clients' business objectives.

- This role requires a strategic thinker with a deep understanding of SEO, excellent problem solving capabilities, and the ability to empathize with customers' needs.

- The ideal candidate will have strong technical skills and experience working with remote teams to drive successful execution.

Key Responsibilities :

Strategic Leadership :

- Develop and implement effective SEO strategies to improve organic search performance.

- Conduct in-depth SEO audits and present actionable insights and recommendations.

- Stay updated on the latest SEO trends, algorithms, and industry best practices.

Team Management :

- Lead and mentor a team of SEO specialists, fostering a collaborative and innovative work environment.

- Coordinate with remote teams to ensure alignment and efficient execution of SEO initiatives.

- Set clear goals and KPIs for the team and monitor progress.

Technical SEO :

- Oversee technical SEO initiatives including site architecture, indexing, crawlability, and page speed optimization.

- Work closely with web developers to implement technical SEO improvements.

- Troubleshoot and resolve technical SEO issues.

Content Strategy :

- Collaborate with content teams to develop and optimize SEO-friendly content.

- Ensure content aligns with SEO best practices and targets relevant keywords.

- Conduct keyword research and competitive analysis to guide content creation.

Performance Analysis :

- Utilize SEO tools and analytics to monitor performance and identify growth opportunities.

- Prepare regular reports on SEO performance, including traffic, rankings, and conversions.

- Use data-driven insights to adjust strategies and improve ROI.

Client Relations :

- Build strong relationships with clients, understanding their business needs and providing tailored SEO solutions.

- Communicate SEO strategies, progress, and results to clients in a clear and effective manner.

- Address client concerns and provide ongoing support to ensure client satisfaction.

Qualifications :

- Bachelor's degree in marketing, Business, Computer Science, or a related field. Master's degree preferred.

- 7+ years of experience in SEO, with a proven record of accomplishment of driving organic growth and solving technical problems.

- Strong understanding of search engine algorithms, ranking factors, and SEO best practices.

- Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, etc.

- Experience with technical SEO, including site audits, schema markup, and site speed optimization.

- Excellent analytical skills and the ability to interpret data to drive decision-making.

- Strong project management skills with the ability to handle multiple projects simultaneously.

- Exceptional communication and interpersonal skills.

- Experience working with remote teams and managing cross-functional projects.

- Ability to empathize with clients and understand their business challenges.

What We Offer :

- Competitive salary and benefits package.

- Flexible remote working environment.

- Opportunities for professional development and growth.

- A dynamic and supportive team culture.

- The chance to work with a diverse range of clients across various industries.