Media.net - Campaign Manager

Camaign Manager

About Media.net:

Media.net is a leading online ad-tech company that develops innovative products for advertisers and publishers. Media.net has one of the most comprehensive portfolios of advertising technology in the industry across search, native, display, mobile, local, products and video. Media.net manages high-quality ad supply on over 500,000 websites and its platform and products are licensed by some of the largest publishers, ad networks and other ad tech companies worldwide.

By market cap, Media.net is one of the Top 5 largest ad-tech companies worldwide. By revenue, Media.net is the second largest contextual advertising business worldwide. Media.net has 1800+ employees in key operation centers across - North America, Europe and Asia. Media.net's US HQ is based in New York, and Global HQ in Dubai.

Location - Mumbai (on site)

Role & Responsibility:

We are looking for an experienced Media buying and planning expert to work out of our Mumbai HQs. Someone with at least 2-4 years of experience having worked with fast paced ad - tech agencies or companies in a dynamic, high performance work atmosphere and who have especially managed search campaigns. Responsibility includes to strategically own the campaign setup and planning, optimizations, budgeting, and reporting of paid media campaigns for assigned accounts.

1) Successfully understand the client's business and their needs and help them achieve their objectives, building a strong relationship and ultimately growing the business

2) Proactively investigate media opportunities and craft well-supported, articulate POVs to present to client

3) Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting to meet performance goals for paid campaigns

4) Generate weekly and monthly reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.

5) Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance to internal performance goals.

6) Oversee the day-to-day campaign strategy & management, and optimizations across Google, Bing, and other key search and social networks

7) Own keyword research, ad copy creation, landing page recommendations, and performance analysis to guide future strategic account decisions

8) Own the campaign structure, audience targeting, bidding and keyword strategy to produce maximum ROI

Who should apply for this role?

1) You have 2-4 years of relevant experience in paid media

2) You should be a graduate from any stream

3) Working in International markets & coming from the Education technology (Ed Tech) Industry preferred

4) You should have leadership skills in managing teams and monitoring performance

5) Having a certification on the Google advertiser ecosystem (Analytics, Adwords, Display), Microsoft Advertising (Bing ads certified professional) Facebook ads (Preferred) would be a huge advantage

6) You must be proficient in MS Excel, MS PowerPoint and Google Docs

7) You must be a logical thinker with a high level of drive, initiative, and self-motivation

8) You have an aptitude & willingness to learn ad tech industry trends and developments.