Media Planner - Television/Print/Radio & Cinema

The ideal candidate will have 2 - 9 years of exp working on Traditional Media and will need to have broad understanding of the planning part.

Job Description :

- Understand business objectives of client & suggest media strategies to meet them.

- Consumer profiling based on habits & behavior, identify target audience, competitor tracking, analysis & market prioritization.

- Planning & Executing brand campaigns, monitoring campaign's performance vis-a-vis competition.

- Should be well versed with numbers.

- Monitor competitor activities & devise clients strategies to add maximum value to their media budget.

- Media Planning for mediums like Television, Print, Radio & Cinema for various clients

- Should be aware of software's like TAM, IRS,ADEX

Salary Range: 8-19 LPA