Media Planner - Media Agency

Opportunity with a reputed agency for Media Planner

- Responsible for understanding client's marketing objectives/goals and agency deliverables

- Should have the capability to design integrated 360 campaigns

- Should be enthusiast in data mining to arrive at media platform and innovations

- Will spearhead all the key businesses of the company

- Consumer profiling based on habits & behavior, identify target audience, competitor tracking, analysis & market prioritization.

- Planning, Buying & Executing brand campaigns, monitoring campaign's performance vis-a-vis competition.

- Monitor competitor activities & devise clients strategies to add maximum value to their media budget.

- Coordination with Press, TV, Radio, etc.

Skills Required :

- The candidate should have at least 4 to 7 years of media planning experience, in one of the leading media agency houses. Should have worked extensively on TV and print; handled multi media campaigns

- Good communication skills for client interface

- Should be well-versed in media software's including TAM, IRS, Adex, etc

- Ideal candidate should be from Media Planning and Buying background and have experience in managing a team and P&L

- Result oriented approach and good communication skills are must

If you find yourself interested in the same, kindly apply with your updated resume and your CTC details, mentioning your clients so that I could take this forward at the earliest.

Prem Madnani