Media.net - Manager - Growth Marketing/Performance Marketing

Growth Marketing/Performance Marketing

About Media.net

Media.net is a leading online ad-tech company that develops innovative products for advertisers and publishers. Media.net has one of the most comprehensive portfolios of advertising technology in the industry across search, native, display, mobile, local, products, and video.

Media.net manages high-quality ad supply on over 500,000 websites and its platform and products are licensed by some of the largest publishers, ad networks, and other ad tech companies worldwide. Media.net is one of the largest contextual advertising companies worldwide.

Media.net has 1300+ employees in key operation centers across - North America, Europe and Asia. Media.net's US HQ is based in New York and its Global HQ is in Dubai.

We are looking for a seasoned Digital Growth Marketing Manager to manage and scale our PPC budgets (Search, social, native) for SaaS, cybersecurity and tech products targeting the US market. The role requires managing ad spends ranging from $1M to $4-5M per month, optimizing for maximum ROAS. Experience in funnel optimisations, landing page optimization, conversion tracking, and remarketing is a plus.

Key Responsibilities:

- Specific focus on managing Google & Bing Ads to drive conversions

- Work with the tech team to implement conversion tracking systems

- Coordinate with affiliate marketing teams of leading brands cybersecurity space

- Collaborate on landing page optimization to improve conversion rates

- Report on campaign performance and ROI

- Leverage Meta and native Ads to support project ROAS goals

- Study and capture emerging market trends in digital advertising and use them to our advantage

- Work with design and branding teams on promotional assets

Requirements:

- Growth Marketing mindset and experience in scaling digital first business in develop nations

- 2 to 5 years of experience managing Google, Bing, Meta and Native Ad platforms

- First hand experience with technical setup of google ads and automated bidding strategies

- Expertise in conversion tracking and digital sales funnel optimisation

- Familiarity with Meta Ads is a plus