Media Buying Manager

Job Title - Manager, Media buying

Location - Bangalore

About the Company

Vizury Interactive is a leading behavioral advertising solution provider headquartered in Bangalore, India. We are backed by leading VC firms from India, Singapore & Silicon Valley and work with leading marketers in the banking, stock trading, financial services, e-commerce, travel & leisure, dating & automotive space amongst others. We help the advertisers optimize their RoI through our targeting platform by letting them have 1:1 conversations. Our path breaking product, Visitor Relationship Management (VRM), enables advertisers engage and monetize those online visitors who drop off without engaging with the brand. The 1:1 marketing conversation is enabled through thousands of highly personalized rich media ads that are powered by statistical modeling of user behavior, dynamic message generation module and response optimization system.

We are present in India, China, Singapore, Thailand, Australia, Spain & Netherlands, either directly or through strategic partnerships, and are aggressively expanding into more markets.

Reporting - Head, Operations

Key Responsibilities

1.Achieve reachability targets for a geo or set of geos

2.Maintaining a list of players in the evolving media landscape (large publishers, ad networks, ad exchanges, supply side platforms and demand side platforms etc.) to be partnered with for fulfilling geo wise targets

3.Prospecting, closing and onboarding of new inventory partners globally

4.Liaising and building long term relationships with online media sales companies

5.Design, measure and monitor metrics around inventory performance and conducting a regular audit of all partners

6.Conceptualizing and owning publisher performance analysis and take appropriate steps as needed.

7.Negotiating with media sales companies to obtain the best rates

8.Monitoring trends in buying strategies and working closely with partners to maximize reach

9.Work closely with the campaign management team to conduct experiments on getting maximum inventory performance

10.Ensure accuracy in publisher payments and manage the payment cycle effectively

Qualifications

Experience: 4 to 6 years post MBA

Skill set:

- Exceptional communication skills

- Proactive and high on initiative

- Analytical bent of mind and ability to comfortably deal with numbers/metrics

- Works to foster positive work environment

- Understanding of internet and/or media domains is a plus

Education: MBA + Any graduation

Soft skills:

- Has appreciation of the online domain, especially from a media perspective

- Able to co-ordinate verbal and written discussions with external (client/vendor) teams

- Articulate & insightful with mid/senior level client/vendor execs

- Able to structure basic written communications and make a pitch

- Active & contributing team member that leads by example

- Strong work ethic with demonstrated ability to set and meet commitments

- Should be open to travel within as well as outside India

If interested, please email your updated resume to preeti.bajpai@vizury.com with the Job Title as a subject line.