1. Strategic Planning: Develop and implement strategies for conducting market research and feasibility studies for our Clients.
2. Research Methodology: Design appropriate research methodologies to gather relevant data, such as surveys, interviews, focus groups, and data analysis.
3. Market Analysis: Conduct thorough market analysis to identify trends, opportunities, and threats. This includes analyzing market size, growth potential, competition, customer demographics, and behavior.
4. Feasibility Studies: Lead feasibility studies to evaluate the viability and potential success of new products, services, projects, or initiatives. Assess factors such as market demand, financial projections, regulatory requirements, and resource availability.
5. Data Analysis: Utilize statistical techniques and software tools to analyze data collected from market research and feasibility studies. Interpret findings and derive actionable insights to inform decision-making.
6. Reporting and Presentation: Prepare comprehensive reports and presentations summarizing research findings, feasibility assessments, and recommendations. Present findings to key stakeholders, including executives, investors, and project teams.
7. Collaboration: Collaborate with cross-functional teams, including marketing, product development, finance, and operations, to integrate market research insights into business strategies and initiatives.
8. Industry Trends Monitoring: Stay updated on industry trends, market dynamics, and emerging technologies to anticipate changes and identify new opportunities for growth.
9. Budgeting and Resource Management: Manage the budget for market research activities, ensuring efficient allocation of resources and adherence to financial constraints.
10. Team Leadership: Supervise and mentor a team of market research analysts and feasibility specialists, providing guidance, support, and professional development opportunities.
11. Compliance and Ethics: Ensure that all market research activities comply with relevant laws, regulations, and ethical standards, including data privacy and consumer protection regulations.
12. Continuous Improvement: Continuously evaluate and refine research methodologies, tools, and processes to enhance the effectiveness and efficiency of market research and feasibility analysis.
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