Marketing Role - Telecom

JOB DESCRIPTION

Driving prepaid U&R activities by aligning the configuration, communication & performance tracking for the defined segmented base

- Segmentation, Scoping & Penetration strategies of the Product

- Analyzing the performance for each of the activities for pre & post promo period & draw usage/purchase behavior & insights to be leveraged for future promos for revenue enhancement

- Comprehensive data analysis for arriving at indicative trends of usage by the existing sub base

- Up selling of Products based on Customer Segmentation

- Coordinating with internal business teams for effective executions of U&R initiatives

Poonam Yadav
GCMS