Marketing/Media Mix/Promotion/Pricing Analytics - CPG/Retail

Looking to hire a candidate who has experience in Pricing/Promotion/Media mix/ Marketing Analytics roles.

Roles available across levels.

A brief description given below:

Description:

- The candidate should have experience in developing statistical models in Pricing/Promotion/Media mix/ Marketing Analytics.

- Extracting data from multiple data sources, extensive data mining to derive insights from the data.

- A subject matter expert in the area of pricing, media mix, promotions and marketing analytics.

- Regular interaction with client to understand the business needs and provide solutions.

Requirement:

- Hands on experience in statistical tools and techniques like Multiple Linear Regression, Logistic Regression, Cluster Analysis, Decision Trees, etc

- Strong experience in Marketing Analytics across CPG and Retail domains encompassing customer analytics, campaign management, pricing and media mix modelling.

- Proficient in SAS, Teradata SQL.

Connect on 8105288298 to know more.