The key mission will be to define and execute strategies to drive traffic to the website and to raise brand awareness.
Key responsibilities will include:
- Building, launching and monitoring online marketing campaigns
- Tracking and reporting campaign performances
- Finding and building new online acquisition channels through partnerships
- Conducting market research and competitor analysis
- Working with our international team to harmonise and benchmark the marketing campaigns
Requirements:
- Experience in business / marketing
- Good to be familiar with online marketing metrics (CPC, CPL etc) and business models
- Strong data and analytical skills required
- Full proficiency in Excel
- Ability to work autonomously with tight deadlines, willing to work hands-on
- Ability to work in a multicultural environment and with remote offices
Qualifications:
- Engineering and MBA degree from leading institute (top 10) in India or overseas is a must
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