Marketing Manager - FinTech

- Product positioning and marketing strategy - Creation and execution of marketing strategy of digital financial solutions. This includes defining product value propositions, market research, competitive intelligence, market communication and creating collaterals (product presentation, mailers, flyers, case studies, videos, social media messaging, press releases etc.).

- Market leadership - Establish Company as market leader in digital financial services space through winning awards for successful products and deployments, creating case studies and success stories with clients and securing analyst mentions for products.

- Though leadership and content marketing - Establish Company as though leader in digital financial service domain through publications, newsletters, e-books, whitepapers, webinars, articles in print and online media, speaker presentations and notes for CXOs.

- Partnerships and collaborations - To get best results from marketing activities, spearhead the collaboration between teams within Company and with external agencies and clients.