Marketing Manager - B2C Startup

MBA with 2-5 years experience in marketing of Consumer Products.

Responsible for executing the marketing and communication activities across all channels.

- Work with the CEO to build a cohesive Marketing plan across channels

- Define and execute the marketing and communication activities according to our marketing plan

- Work with various channel/account owners (E-commerce, D2C, Cloud Kitchen) to roll out initiatives across the customer base

- Coordinate all marketing activities to generate leads - email, affiliates, whatsapp, sms

- Work on new product launch strategy across channels

- Coordinate market research activities, collate/analyze consumer feedback into actionable output

- Track performance of all marketing campaigns, and prioritize marketing budgets basis results