Marketing Head - FMCG

Discipline - Marketing

Subsector - Brand / Product Management

Location - Delhi NCR

About our Client - Our client is one of India's most diversified conglomerates, with interests ranging from agriculture, tobacco, tyres to cosmetics. They are known for their commitment to the social sector and are considered as one of the most employee friendly organizations.

Job Description - You will be reporting into Chief Operating Officer and will be responsible for To drive all marketing, advertising and promotional activities (ALT / BTL).

- Conceptualizing and implementing long-term strategic business plans in tune with market trends, competitive scenario, macro business opportunities and channel readiness.

- Increase Brand awareness and visibility

- Cross promotion/Barter deals initiatives to increase brand image/consumer reach/visibility.

- Planning, designing as well as coordinating with merchandising team on Special Price Points, Schemes, time bound offers, etc.

- Liaison with media & advertising.

- New product formulation & development (Innovation & activation).

- Developing & implementing company wide go to market plan, working with sales & other department to execute.

- Marketing activities for Company owned retail stores.

- Manage Vendor Relationship, establishing new relationships

- Carrying out major product launches/ promotional activities & ensuring the smooth execution of all the activities.

- Manage competition and consumer feedback

- Marketing Activities to support growth of categories

- Define the product strategy and road map

- Review and revise product forecasts on a monthly basis

- Further consolidate the portfolio and strengthen systems for new launches, feedback management, price increases and withdrawals

The Successful Candidate - you will have an MBA in Marketing with 12+ years of experience in FMCG/cosmetics/personal care/skin care with relevant product and industry knowledge. You should have proven track record in product development, product launches and consumer research. Hands on experience in ATL/BTL activations with strong communication and presentation skills is a must.

What's on Offer - Opportunity to head marketing for the fastest growing division of one of the largest Indian conglomerate. Excellent career progression offering you both stability and growth.

To Apply - Click here to apply