Marketing Communication & Market Analyst - Manufacturing Firm - IIM/ISB/MDI/FMS

Marketing Communication & Market Analyst from Tier 1 College Pass out only - Manufacturing Firm

1. Develop the marketing communication plan and execute it for the business. This will be through digital marketing as well as non-digital engagement of target audience. Will include development of marketing collaterals, participation in trade fairs etc.

2. Analyse the business data as well as relevant market data to provide requisite information to the business managers and enable them in taking decisions.

KEY ACCOUNTABILITIES :

1. Work with President's office, collaborate specifically with Sales, Marketing, and Finance.

- Develop the marketing communication plan for different market segments.

- Develop digital marketing plans through platforms like Linked In etc.

- Generate relevant content for marketing collateral (digital and printed).

- Event Management. Ensure successful execution of exhibition & conference

2. Analyse and interpret data, formulate reports and make recommendations

- Gather and analyze statistical data using analytic tools like Excel etc.

- Utilize online market research and databases.

- Formulate presentations to senior mgmt. and clients using tools like PowerPoint etc.