Marketing Advisor and Consultant - FMCG/FMCD/ Automobile/ Real Estate
- Analyses details of competitor offerings, including specifications, market share, pricing, and promotional materials.
- Researches industries, markets, demographics, trends, sales results, and other data related to the client's products or services.
- Develop and implement long term plans for market growth opportunities in order to meet the short and long term Strategic Goals and Enabling Objectives of the business.
- Creates detailed reports with research findings and analysis to inform marketing strategies.
- Provides written documents and verbal presentations for each client to guide the creation of new marketing plans and strategies.
- Recommends specific marketing approaches and spending budgets to achieve the client's desired sales goals.
- Helps come up with new product and service offerings to increase shares in new or existing markets.
- Assists marketing managers and directors in coming up with focused branding, positioning, and marketing tools for each product or service.
- Works within the client's budget to produce effective promotional materials and advertising opportunities.
- Tracks sales and feedback and adjusts marketing strategies as necessary.
- Establishes marketing tracking methods to help each client evaluate performance over time.
Skills and Qualifications:
MBA/PGDM from a Premier B School Batch 1989 to 1996 experience working in FMCG / Consumer Goods/ FMCD/ Automobile/ Real Estate or a Related Field, Research, Analysis, Marketing Strategy, Customer Service, Client Relationships, Familiarity With Media Channels, Writing, Public Speaking, Interpersonal Communication, Attention to Detail, Organisation, Planning, Self-Starter, Multi-Tasking, Innovative, Creative, Time Management, Financial Skills, Leadership, People Management
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