Manager - Wealth Management Analytics - SAS
Strategy :
The primary focus of the role is to deliver analytics projects within the CPBB Analytics. The individual will be responsible for end to end analytics solution development, deployment, performance assessment etc. Also provides thought leadership and acts as a subject matter expert to design and recommend appropriate analytical solution in addressing key issues within the business
Business :
- Analyze and agree on the Model Design for Analytics projects
- On the agreed methodology develop and deliver the models
- Partner creating implementation plan with Project owner including models benefit
- Support on the deployment of the initiatives including manual scoring or implementation though any system
- Consolidate or Track Model performance for periodic model performance assessment
- Create the technical and review documents for approval
- Client Lifecycle Management ( Acquire, Activation, Cross Sell/Up Sell, Retention & Win-back)
- Enable scientific - test and learn- for direct to client campaigns
- Leads and trigger development from both segmentation and propensity models
- Pricing analytics and optimization
- Digital analytics including social media data analytics for any new methodologies
- Channel optimization
- Client wallet utilization prediction both off-us and on-us
- Client and product profitability prediction
Processes :
- Continuously improve the operational efficiency and effectiveness of processes
- Ensure effective management of operational risks within the function and compliance with applicable internal policies, and external laws and regulations
People and Talent:
- Champion and act as role model of the group's values
- Driving an environment of collaboration, both within CPBB Banking and across the wider Group, to ensure issues are raised and blockages are resolved in a timely manner
Risk Management :
- Interpret the Group's financial information, identify key issues based on this information and put in place appropriate controls and measures
- Ensure data security and data sharing in secured way through SharePoint in password protected files
QUALIFICATIONS:
- Education - Post Graduate (Statistics, Mathematics, Econometrics or Economics)
- At least 1 years of relevant experience in Banking / Financial Services Industry
- In depth business understanding for client, segment, product and channels
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