Manager - Visual Merchandiser - Retail

Job Title : VM-Manager

Job Purpose

- Adopt, develop, deliver and communicate visual concepts and strategies to promote retail brands and products in-store.

- To ensure that the brand aesthetics are in sync with the international feel and look of the stores.

I spend -

- 40% of my time in updating and maintaining VM guidelines, VM calendars.

- 20% of my time for new store launches.

- 20% of my time in vendor coordination and execution.

- 20% of my time in people development.

I know I have done a great job if :

- Created a VM Calendar at the beginning of each season and ensure adherence.

- Ensure budget adherence and control for each store and new store launch.

- Update and maintain VM guidelines and ensure adherence leading 100% customer readiness.

- Vendor co-ordination and timely execution.

The people I need to work with Within function - 

- Store Managers

- Store Directors

- Business Manager

- Business Head

Outside function

- Vendors

What is that I need to do : BRAND / PARTNER :

- Ensure that the brand aesthetics are not compromised.

- Ensure that windows are in sync with Brand Windows and merchandise drops. Create a VM Calendar at the beginning of each season and ensure adherence.

- Upgrade and value add to existing stores.

- Brand relationship building / management.

- New store launch - design, planning.

BUDGET :

- Budget definition for the year by the month for each store.

- Budget Control. Verify and confirm rates for all non - regular props.

- Vendor management and vendor base updating.

- New store launch - budgeting.

Administrative

- Ensure weekly VM reports are being sent and feedback being given on time.

- Update and maintain VM guidelines and ensure adherence leading 100% customer readiness.

- Ensure PO process is being followed and expense tracker is being maintained.

People Development

- Train Store wise VM champs. VM induction to the NEW joins at store level.

- Conduct a quarterly VM refresher training.

- Working closely with individual store managers / directors to understand sales patterns and provide store specific solutions to maximise productivity.

Capabilities : - Good Aesthetic sense

- Good economic sense with budgetary controls.

- Good energy levels - with ability to be involved in multiple tasks and ability to juggle.

- Good vendor management skills.

- Ability to see the larger picture - ability to zoom in & zoom out.

Experience and Education: Minimum 8 years of experience of handling VM in multiple store in premium\luxury segment.

PG in Visual Merchandising course