Manager - Social Media - Online/Internet

Job Description :

We are looking for someone who can lead all social media and branded content initiatives. Must be great at story-telling, passionate about creative work, be up-to-date on all social trends and have experience in collaborating with third-party content creators.

Key Responsibilities :

- Work with key stake holders & creative team to create a content strategy for all our brands aligned to our business objectives.

- Be go to person for all current & future social media projects.

- Plan and lead the creation and execution of content calendars cross brands

- Oversee the social presence of brands across channels such as Facebook, Instagram Twitter, LinkedIn, YouTube and Quora

- Partner and collaborate with third-party content creators for clutter breaking communication

- Design of campaigns basis understanding of offering / Rewards / in-game event structure

- Design campaign for new product launch, marry the same with on-going social media trends.

- Identify and collaborate with relevant influencers for the brands

- Run social media campaigns to keep engagement high and increase brand love

- Create reports and analyse effectiveness of campaigns and content using platform based insights

- Categorise & analyse performance of high engagement posts & navigate the team in right direction based on the same.

- Conducting regular social media audits for competitor brands & brands doing best on social media & gain insights from the same.

- Do a hygiene check on post description & keep an eye on sensitive content going out on our social media handles.

Skills/ Experience :

- 5-10 years of experience in handling social media mandates for leading brands

- Excellent written, communication and presentation skills

- Creative flair and enthusiasm for new ideas, trends & concepts

- Ability to think beyond obvious & to find point of interaction with current social trends & brand offerings.

- Ability to create engaged communities across social platforms

- Ability to thrive in a fast-paced, start-up environment

- Demonstrated track record of successful project management