Manager - Social Media - eCommerce

Social Media Manager

JOB TITLE : SOCIAL MEDIA MANAGER

JOB LOCATION : MUMBAI

- The Company is the flagship digital commerce initiative of an Indian multinational conglomerate holding company headquartered in Mumbai, India. It is a multi-category e-commerce platform, operating across categories such as Fashion, Footwear and Accessories, Electronics and Luxury. 

- The Company has a unique omni-channel marketplace model offering customers the convenience of quicker delivery (by shipping from store), easy pick-up and returns, across 1,200+ brands and 1,000 stores in 100+ Indian towns and cities. It is also India's definitive destination for exclusive Fashion and Electronics brands.

Here's what we believe in :

- We obsess over customer delight

- We treat our brands as symbiotic partners and key stakeholders

- We will never compromise trust in pursuit of commercial advantage

- We will build a business that is meaningful for our stakeholders (customers, brands and shareholders) and makes long term economic sense

- We care about people and emotions as much as business and outcomes

- Managing the overall social media engagement - from strategy through to planning and execution

- Creating comprehensive implementation plans for social media that align with the brand philosophy

- Manage day-to-day reactive and proactive communications on all key social media channels

- Liaise with Business teams to understand that priorities

- Administrate the creation and publishing of relevant, original, high-quality content.

- Identify and improve organizational development aspects that would improve content (ie: employee training, recognition and rewards for participation in the company's marketing and online review building).

- Create a regular publishing schedule.

Key skill sets :

- Deep understanding of social media and messaging platforms, market trends, industry standards, and tools of the trade

- An integrated marketing mindset and excellent understanding of the interplay offline and online, and between paid and owned channels on social media

- A passion for storytelling through multiple media types, both visual and written.

- Excellent copywriting skills and a keen visual sense. An eye for detail and a quick wit.

- Outstanding communication and presentation skills; able to articulate a vision, strategy or idea clearly

- Fluency with social media metrics, analytics, and benchmarks including tracking and understanding attribution from social media.

- Ability to thrive in a fast-paced startup environment, work within tight deadlines, adjust to changes in priorities, and balance short term needs with long term strategic initiatives.

- The ability to work at both strategic and tactical levels