Manager/Senior Manager - Marketing Operations - SaaS

Manager/ Sr Manager - Marketing Ops ( Immediate Joiner)

What do we expect from you?

- Deliver end-to-end marketing measurement framework and cadences to determine marketing effectiveness, contribution to sales, and spending efficiency.

- Partner with Marketing leaders and stakeholders across Go-to-Market (GTM) to enable visibility of demand generation outcomes and success KPIs, and monitor achievement.

- Be the expert in the systems supporting the team's marketing programs, especially our automation platform and processes, helping to ensure that best practices for data management, workflow automation, and reporting are consistently implemented.

- Create data models that drive demand planning forecasts across marketing and sales teams to optimize performance and influence quarterly investment decisions.

- Optimize lead scoring and routing methodology to ensure quality leads are passed to sales development for qualification, and to increase efficiencies and conversion rates

- Utilize buyer journey insights to inform and enable marketing teams to embed marketing performance analysis into their strategy, planning, and execution by campaign/program.

- Manage our marketing technology stack and vendor relationships.

You're a great fit if you already meet the following prerequisites:

- 5+ years of B2B Marketing Ops experience in Cloud computing/SaaS and experience working with marketing data sets, tools, and processes, including Salesforce.com,Marketo, and HubSpot.

- 3+ years of experience working in data analytics/business intelligence environments

- Proficient in extracting and processing data using SQL, Tableau, and/or Excel

- Expertise in managing Google Analytics accounts and developing insightful reporting

- Strong problem-solving, quantitative and analytical abilities

- Strong verbal/written communication and data presentation skills

- Demonstrated track record of delivering on time, with accuracy, and with broad visibility

- Able to develop trusted working relationships with stakeholders and partners