What this job entails :
Customer understanding :
- Be the voice of the customer internally
- Understand needs - even those that the customers themselves may not realize
- Stay on top of changing trends and strategic priorities through in-depth data analysis to predict customer behavior
Pricing :
- Develop the right pricing policy - identify opportunities for giving customers value through intelligent and limited discounting.
- Use discounting to drive portfolio mix and achieve strategic goals
Merchandising :
- Develop and execute plans to showcase the right products
- Identify cross-selling and upselling opportunities
- Own the customer experience in the category - make navigation, discovery easier.
- Own both creation and execution of promotions calendar including special occasions
- Own catalog content creation - lead catalog photoshoot & content creation, drive this via internal catalogue & marketing teams
- Work with internal sourcing, quality & design team to track key project milestones, ensure processes are followed for review & reporting of the same
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