Manager/Senior Manager - Brand Management - eCommerce

Leading e commerce market place requires Brand / Sr Mgr( Brand Marketing)- Mumbai/ Bangalore

One of our client a leading e market place with 14+ years of expertise in e-commerce, we nurture your brand to grow. Our AI-powered solution allows for quick scale-up of your brand and equips it to serve a global audience efficiently. With our 'Cost-Efficient Execution' model, we have set more than 2,500 brands on their growth path through our more than 125 marketplaces spread across the continents. We used our streamlined systems and processes to ensure flawless transactions from anywhere across the globe. We aim to deliver an outstanding customer experience and, in the process, amplify the value of our partnerships.

We are looking for Mgr/Sr.Manager -Brand Mktg ( E commerce )for our client's office in

Mumbai /Bangalore/ Gurgoan location.

Designation : Brand Manager/Sr. Brand Manager

Company : E commerce market place

Location : Mumbai, India

Job Type : Full-Time

About us:

Founded in 2007, E-commerce company with a global reach of more than 120 countries and over 100 marketplaces. We have catered to over 5 million customers worldwide in a short amount of time. Currently, we have 21 curated websites that bring to our customers. We are a Houston, Texas-based S- corporation and have been in the business for almost 13 years. We have a dedicated and strong team of 650+ associates and we are continuously adding new people to our team. It is consistently ranked among the top online shopping destinations as we have been rated as the 'Top 100 Sellers' on Amazon, and 'Top 50' in Walmart, and have also managed to achieve the number 1 ranking on eBay.

About the role:

- Brand managers are the guardians of the brand and are responsible for ensuring that the products, services, and product lines that fall under their brand resonate with current and potential customers.

Responsibilities:

- Analyze Amazon ASIN level data (sales, conversation rate, page views, costs, etc.) to determine why certain products are trending up or down, clearly articulate observations, and propose strategies to troubleshoot problems

- Day-to-day maintenance of keeping product listings successful on Amazon. This includes best seller tags, monitoring metrics shifts, understanding market trends, changing customer profiles, demographics, daily reporting, competitive landscape, pricing changes, liaising with offshore customer service teams, and inventory monitoring.

- Develop strategies to increase sales, reduce costs and drive the conversion rate of acquired products including price optimization, PPC, packaging/inserts, coupons and deals, customer communications, creativity, changing package dimensions, subscribing and saving, removing unprofitable products, and more.

- Produce daily, weekly and monthly reporting for all products, coordinating with our finance team to ensure we are showing an accurate P&L.

- Proactively catch issues before they are problems and understand everything about the ecosystem in which your products are selling (e.g., competitor landscape, industry landscape, Amazon marketplace rule changes).

- Research programs and tools on Amazon and other ecosystems to increase sales and ensure we're protecting our brand (e.g., Amazon Transparency)

- Lead the transition effort when we acquire a business. This includes doing a deep dive of all information provided during diligence, migrating the prior seller's accounts (social media, email software, customer service management, etc.), developing a relationship with the seller to ask questions and doing an audit (and potentially an overhaul) of their entire listing and end-to-end customer process.

- Interface with our legal team in the event of intellectual property or other legal issues, such as product suspension or identifying an illegal seller of our product.

- Coordinate with our Customer Obsession Manager and overseas customer service team to ensure we are providing a world-class customer experience for your product portfolio.

- Partner with internal teams to develop a go-to-market strategy and facilitate successfully, impact product launches and international expansion.

- Coordinate with our supply chain team to ensure products are always in stock, premium quality, have updated packaging, and have all appropriate required certifications.

Qualifications and Skills:

- Bachelor's degree in Finance, Accounting, Business, Marketing, Data Science or a related field.

- 3- 6 + years of experience in product management, marketing, or an analytical function, preferably at a start-up or other fast-paced environment.

- 3-6+ years of e-commerce experience, preferably working within the Amazon ecosystem.

- Ability to dig through data, draw conclusions and make recommendations.

- Excellent written and verbal communication skills, a high level of organization, and impeccable attention to detail.

- Ability to handle aggressive deadlines and prioritize work in a fast-paced, often ambiguous environment with fire drills coming up on a near-daily basis.

- A highly analytical self-starter who can manage multiple projects and figure out complex problems without a lot of oversight.

- Demonstrated ability to create engaging content, come up with creative ideas, and think outside the box.

- Positive attitude, reliable, transparent and enjoy working with different types of people.

- Strong proficiency in excel.

- Preferably MBA, PG in Marketing, Advertising, and Communication