Manager - Search Engine Optimization - BFSI

- Responsible for Organic traffic and organic growth of InstaReM web and mobile site, and App.

- Managing the overall health of the website and ensuring its SEO performance & metrics

- Understanding and designing SEO strategy for increasing the traffic, designing month on month plan to execute the SEO targets

- Designing month on month keyword oriented plans and strategizing off page activities and content needs for the month. It includes link building and content development plan, working along with the content manager.

- Detailed competitor analysis using different tools, understanding the flaws and low hanging fruits. Strategizing the blog for driving traffic etc.

- Identifying link building opportunities via network bloggers, developing guest blogging & content marketing strategies using free/paid mediums. Meeting niche industry blogging influencers and strategizing content marketing using their reach and network

- Work closely with the marketing head and other members of the marketing team, esp. content team for keyword guidance, and planning

- Strong understanding of and ability to gather actionable insights from Google Search Engine Console and Analytics

- Experience with International SEO, a big plus.

- Uptodate on latest SEO trends & ability to comprehend and execute the same..

- Working closely with product team and designing product & SEO compatible features for the website. Ex - Accelerated mobile pages and PWA for mobile apps.

- Coordinating with the stake holders in technology and raising the seo-tech, on page and API requirement

- InstaReM has offices in SG, AU, HK (expanding) from where consumers and businesses can transfer monies to 25 countries (expanding)... and SEO is virtually non-existent across all these sectors. As you'd understand this is an intent based industry and SEO plays a significant role. This is a highly visible & a challenging, results-oriented role.

- Serious hands-on SEO experience & passion for SEO, content and digital marketing required

Salary Offered : 10-12 LPA