Roles and Responsibilities :
- Proven experience as SEO Manager, SEM Manager or similar role
- Knowledge of standard and current SEO practices.
- Knowledge of HTMLCSS
- Experience with SEO reporting.
- Familiarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web analytics tools (e.g. Google Analytics, WebTrends).
- Excellent communication skills.
- Strong organizational and leadership skills
- Analytical mindset with numerical aptitude
Desired Candidate Profile :
- To Develop and execute successful SEO strategies
- Conduct keyword research to guide content teams.
- Review technical SEO issues and recommend fixes.
- Optimize website content, landing pages and paid search copy.
- Direct off-page optimization projects (e.g. link-building)
- Collect data and report on traffic, rankings and other SEO aspects.
- Work with social media and PPC teams to optimize campaigns.
- Keep abreast of SEO and integrated marketing trends.
Key Skill Sets:
- Computer science, PPC, Google Analytics, Web analytics, Social media, HTML, SEM, Link building, SEO, Digital marketing
Education: Minimum Graduation with 80% marks throughout.
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