Manager - Salesforce - CRM/Digital Marketing

Salesforce_CRM_Digital Marketing

The CRM Manager is tasked dual role of building automated campaign processes and consumer analytics He drives cross-selling and upselling opportunities through data management and automation journeys for various product lines . In this role, person will also manage Prospects, leads and registered customer database. This role performs consumer lifecycle mapping and is in constant lookout for touchpoints that increases ROI .

Responsibilities :

- Must have expertise (preferred Admin certified) in setting up Salesforce automated workflows/ journeys for consumer campaigns for any organization using Salesforce CRM, Salesforce marketing Cloud tools or equivalent platforms

- Person has proficiency in building journeys to fetch data from Salesforce CRM for various marketing campaigns using sms, emails, push notifications etc.

- Exposure to Salesforce Object Query language (SOQL), SQL query is added benefit.

- Experience in data slicing for upselling and cross to existing customer data base

Requirements :

- You have a diploma/degree in Sales, Marketing, Business Administration, or related field.

- Bachelors in IT, TECH with digital consumer marketing experience

- You are analytical, data-driven and well-versed with MS Excel.

- Must have Expertise in CRM tools like SALESFORCE CRM, SALESFORCE MARKETING CLOUD or equivalent CRM platforms - Excellent analytical and troubleshooting frame of mind using technical skills

- You are detail-oriented and thrive in dynamic and fast-paced online new age data driven working environments.

- You are a strong team player and comfortable working in matrix environments.

Business Analyst top skills & proficiencies :

- Analysis

- Process Improvement

- Work Well Under Pressure

- Communication & Relationship Building