Manager - Sales Strategy - Loan/Lending Business

The Sales Strategy Manager will lead the development and execution of sales strategies for the lending business, encompassing both secured and unsecured loans. The role will involve sales planning, forecasting, and analysis to optimize revenue growth and align with market opportunities. Additionally, the candidate should have experience with branch infrastructure and operations to influence sales strategy effectively across both digital and physical channels.

Key Responsibilities:

Sales Strategy Development:

- Formulate comprehensive sales strategies for both secured (e.g., mortgage, auto loans) and unsecured loans (e.g., personal loans).

- Analyze market trends, customer needs, and competitive activity to guide sales direction.

- Define go-to-market strategies based on lending products, customer segments, and geographical expansion.

Sales Planning & Forecasting:

- Develop and manage the sales plan, aligning with business objectives and revenue targets.

- Collaborate with finance teams to create sales forecasts and manage sales budgets.

- Set and monitor performance metrics (KPIs) such as loan disbursement rates, conversion rates, and revenue per product line.

Sales Analysis:

- Conduct in-depth sales analysis, examining key drivers such as loan volumes, interest margins, and customer acquisition costs.

- Identify areas for optimization and suggest improvements to sales processes and customer engagement strategies.

- Leverage historical data and predictive analytics to refine sales forecasts and adjust

Other Requirements:

1. Someone who has done sales strategy.

2. Someone who has lending experience.

3. Understanding and tracking productivity

4. Sales, Collection, Branch infra understanding, Training of sales team