Manager - Public Relations

- We are seeking a Public Relations Manager (PR Manager) to nurture a strong industry network, increase awareness and develop an enviable corporate image by developing and executing effective communication and media relations programs.

- Develop and execute strategic PR campaigns to enhance brand presence and reputation of our Real Estate clients.

- Cultivate and maintain relationships with key media contacts, journalists, and industry influencers to secure positive coverage and press opportunities.

- Create compelling press releases, articles, and other written materials that effectively communicate client's key messages and initiatives.

- Collaborate with senior executives and subject matter experts, to identify newsworthy stories and opportunities for media engagement.

- Monitor media coverage and industry trends, providing insights and recommendations to enhance PR strategies and tactics.

Responsibilities:

- Develop a marketing communications plan including strategy, goals, budget and tactics

- Develop media relations strategy, seeking high-level placements in print, broadcast and online media

- Coordinate all public relations activities

- Direct social media team to engage audiences across traditional and new media

- Leverage existing media relationships and cultivate new contacts within business and industry media

- Manage media inquiries and interview requests

- Create content for press releases, byline articles and keynote presentations

- Monitor, analyze and communicate PR results on a quarterly basis

- Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.

- Build relationships with thought leaders to grow industry awareness

- Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them

Requirements and skills:

- Proven working experience in public relations required

- Proven track record designing and executing successful public relations campaigns at both a local and national level

- Strong relationships with both local and national business and industry media outlets

- Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews

- Exceptional writing and editing skills

- Solid experience with social media including blogs, Facebook, Twitter, etc.

- Event planning experience

- Bachelor/Masters degree in Marketing, Advertising, Communications or a related discipline