Manager - Public Relation & Brand Broadcasting - NBFC

Position: Manager PR and Brand Broadcasting with an NBFC Company in Mumbai.

Please apply only if you have handled Banking or Financial Clients.

Grade : Manager

Location : Mumbai

Job Description: The Brand Broadcasting role is responsible for ensuring that the products, services and product lines that fall under their domain resonate with current and potential customers.

- To do so, these professionals continuously monitor marketing trends and keep a close eye on competitive products in the marketplace. They also regularly meet with clients and senior management, and they oversee a team of junior marketers and sales profiles for daily workflow management.

- Working under the Marketing Head, they serve as the point-person for developing, implementing and executing marketing initiatives and activities for their particular brand. These initiatives and activities include tactical and strategic PR and Broadcasting campaigns, events; corporate responsibility programs social business campaigns.

- They would also don the hat of Brand journalists, who practice journalism-style storytelling on behalf of a company, to increase footprint in the market mindset of consumers partners and the society at large and thereby earn and keep an audience's attention