Manager - Product Marketing - IT

- Work closely with the sales team to train them on messaging, positioning, and value propositions. All about Sales enablement!

- Maintains relations with external stakeholders by creating and developing specific customer- relations programs, determining company presence at tradeshows and various user group meetings.

- Closely work with partners on joint marketing efforts and maintain the existing relationships.

- Consistently brainstorming and collaborating with the team for new marketing ideas and strategies. Going the extra mile.

- Building a massive following for SEW brand on social media channels such as Twitter and LinkedIn

- Be on top of all competitions, market trends, and industries to compare and create innovative and original content.

- Write Write Write. Develop content from scratch-across all formats. One that gets attention and retains the attention of our target audience.

- Whitepapers, Case Studies, Brochures, Infographics, POV etc.

- Consistently identifying revenue opportunities within our established client base and managing consistent growth.

- Collaborate and work with designers for eye-catching and intelligent designed creatives and content assets.

- Executing marketing campaigns, tracking results, and generating new leads.

- Own the SEW digital channels - website, microsites, social media with content that sticks.

- Collaborate with media houses to build SEW thought leadership.

- Plan, organize, and execute industry events, conferences, conduct workshops, round table conferences, user group conferences etc.