Manager - Product Marketing - Internet/Online

Product Marketing Manager

Responsibilities:

- Plan manage the execution of go-to-market strategy for our Products Refine and update messaging and collateral

- Understand the market, target customers, their needs, the competition landscape to identify growth opportunities and build thought leadership.

- Representing the customer voice in product development, marketing and all related communications.

- Create personalized messaging and positioning for DotPe' product, features, partnerships, and communicate the same to our customers and prospects to enable awareness and demand generation

- Create Product-specific content and materials catering to different decision makers to showcase our Products and support offerings.

- Train the sales and customer success teams on product and support offerings, and create related training materials

- Develop and produce market research that shows our products and services relative to competitors

- Develop compelling content in collaboration with internal stakeholders that will help drive customer engagement