Manager - Performance Marketing - Food Manufacturer

About the job:

Job brief:

- We are looking for an Amazon and Flipkart PPC (Pay Per Click) Manager to run PPC campaigns and monitor paid search budgets.

- In this role, you should be well-versed in principles of Amazon and Flipkart PPC and DSP ads. You should also be analytical and good with numbers.

- Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI.)

- Responsibilities

- Participate in forming effective paid search strategies on Amazon and Flipkart

- Launch and optimize various PPC campaigns

- Be involved in keyword selection and audience targeting

- Monitor budget and adjust bids to gain better ROI

- Track KPIs to assess performance and pinpoint issues

- Produce reports for management (e.g. dashboards)

- Write attractive and concise copy for adverts

- Keep abreast of PPC and SEM trends

- Requirements

- Proven experience as a PPC Manager on Amazon and Flipkart

- Experience in data analysis and reporting

- Knowledge of SEO and digital marketing concepts

- Excellent communication skills

- Analytical thinking with strong math skills

- MBA in Marketing, Digital Media or a related field preferred