Manager - Performance Marketing - D2C Segment

Manager - Performance Marketing

Responsibilities:

- Strategic Leadership: Develop and implement a comprehensive business strategy that drives growth, enhances brand positioning, and increases market share.

- E-commerce Management: Oversee the management of the company's online store, ensuring optimal functionality, user experience, and inventory management.

- Collaboration: Work closely with product development, merchandising, and logistics teams to ensure timely product launches and optimal inventory levels.

- Developing New Markets and Channels for Business Growth

- Digital Marketing: Collaborate with the marketing team to create targeted campaigns, including email marketing, social media, and digital advertising, to drive traffic and conversions.

- Trend Analysis: Stay updated on industry trends, competitor activities, and consumer behavior to inform strategic initiatives.