Manager - Performance Marketing - Beauty/eCommerce

Manager - Performance Marketing - Beauty/eCommerce

Responsibilities:

- Design and oversee all aspects of our digital marketing department including our marketing database, Facebook, and Google campaigns.

- Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio

- Evaluate important metrics that affect our app/website traffic, CAC, and CPI.

- Ensuring that marketing and communications efforts adhere to agreed timelines and managing expectations with various stakeholders.

- In-depth knowledge of various social media platforms, best practices, and website analytics.

- Highly creative with excellent analytical abilities.

- Regularly monitoring user analytics and using these insights to drive strategies to secure downloads and improve customer engagement.

- Up-to-date on the latest trends and technologies in digital marketing.

Skills/ Qualification Requirements:

- Minimum of 1 year of hands-on experience in implementing comprehensive digital marketing programs across all digital channels including Google Ads, Facebook Ads Manager.

- Knowledge and understanding of Google Analytics / other similar tools

- Data-driven approach. Knowledge of SQL will be an additional plus.

- Excellent written & verbal communication skills

Who Should Apply?

- Attention to detail, critical-thinker, and problem-solver

- Self-starter who can take initiative

- Team player combined with the ability to have fun!

- Someone who is not limited to 9-5 working hour