Manager - Offline Marketing

Manager - Offline Marketing

JD:

- To develop and drive strategic and weekly tactical marketing plans with end-to-end execution.

- Work closely with Sales and Distribution, Network Planning, Customer Happiness, Commercial Planning & Analytics, and Commercial Functions, to build world class campaigns.

- To execute ATL and BTL marketing campaigns and promotions, events and launch plans for new routes, new services, and new products.

- Track, measure and report marketing performance on a weekly basis.

- Work with creative and media agencies to execute campaigns and supporting programs.

- Identify opportunities to offer new or enhanced products and/or extensions to new customer segments.

- Proactive, self-motivated, detail-oriented, team player.

- Skilled negotiator, excellent communication, analytical and problem-solving skills.

- Media Planning, Media Buying.