Manager - Marketing - Wellness Platform

Our client is a year-old startup that is using technology and Ayurveda to help millions of women with their health issues. Their website provides a questionnaire that includes questions about almost every aspect of women's period issues, on the basis of which a self-diagnosis can be done.

This also gives a result about what kind of Ayurvedic medicines can be used to treat the disorder- if any. Apart from these options, they have a panel of well-known gynecologists who will assist them over the phone or WhatsApp.

The founders have 35+ years of total experience in corporate leadership and consumer-facing roles. Their aim is to help each woman across the country find the right sciences to take charge of her menstrual health and lead a pain-free life.

As a Marketing Manager, you will be closely working with the founder and enjoying the benefits of startup founders- club. You will be brimming with the online marketing campaign to generate video content and creative ad copies with great click-thru-rates than let's talk

What you will do :

- Executing online marketing campaigns through designers, videographers, editors

- Creating SMS, email, blogs, vLogs, social media posts, that brings high engagement rates

- Connecting with online video channels, influencers, eCommerce firms to explore partnership & co-branded campaigns

- Coordinating with agencies to create marketing creatives, content

- Analyzing online consumer behaviors & trends to understand product-market fit

- Managing daily marketing & communication operations

Candidate Profile :

What you need to have :

Prior experience in scriptwriting for short videos ads and concept direction

Strong storytelling visualization skills in form of videos & graphics

Demonstrable experience of 5+ years preferably in content marketing in the women-oriented product, service, or startup.

Take complete ownership and drive marketing campaigns independently

Intuitively sense the market need and visualize marketing & communication tactics

Candidates from western suburbs of Mumbai preferred, else you'll travel endlessly

Experience : 5+

Annual CTC : Rupees 8,00,000 to 12,00,000