Manager - Marketing/Retail Development - Building Material Industry

Marketing Manager - Retail Development - Building Material Industry

- Identify and decide cities, towns, dealers, influencers, markets for roll out of the decided retail program (ACE Clubs) and numbers in conjunction with sales

- Market Development and Retail Channel management

- Track effectiveness of the outlets and Work with sales to decide program effectiveness at the retail outlets

- Develop and monitor & evaluate effectiveness of branding & Programs for Retail outlets

- Benchmark competitor offerings and design counter strategies to ensure business objective is met

- Regular visits to various counters to understand gaps and ensure corrections

- Monitoring program calendar Implementation and ROI .

- Benchmarking track with competition.