Manager - Marketing - IT Services

6 - 8 Years

Mumbai

Posted 7 years ago

#Marketing #IT Marketing #Campaign Management #IT Services Marketing #Media Planning #Brand Management #Market Research #Social Media #Marketing Communications #Digital Marketing

PLEASE READ THE JD BELOW BEFORE APPLYING. WE NEED ONLY CANDIDATES WHO HAVE EXPERIENCE AND ARE IN INFORMATION TECHNOLOGY SOLUTIONS & SERVICES

Marketing Manager

Roles & Responsibilities

- Develop and implement strategic marketing plans for the organization

- Responsible for marketing budget plan and meeting organization goals

- Utilize industry and organizational knowledge to develop and execute marketing ideas

- Keeps up-to-date with marketing best practices

- Identify marketing opportunities and develop success strategies to leverage them

- Responsibilities include Brand Management, Digital Marketing, Vendor Management, Media Planning, Channel Marketing, Event Management, Product Marketing, Campaign Management, Market Research, Go-to-Market Strategy, Social Media Marketing, Marketing Awareness Campaigns, Demand Generation / Lead Generation Activities, Web Analytics, Web Seminars & Blogs etc.

- Coordinate and review content creation & publishing of newsletters (internal or external), organization's website, and social media pages etc.

- Develop communication roadmaps with clear milestones and deliverables and plan unified communication strategies through all mediums of communication to target audience

- Accountable for brand initiatives and provide marketing leadership to all brand building related activities by ensuring brand consistency

- Create brand value by being a business driver and digital catalyst

- Demonstrated ability in Thought Leadership initiatives

Requirements

- MBA with marketing specialization or equivalent

- Graduate with a good command over the English language

- Minimum experience should be 6-8 years in Marketing

- Experience with social media marketing and marketing automation tool is a must

- Very strong written communication skills

- Excellent people and management skills to interact with staff, colleagues and cross-functional teams, and third parties

- A passionate and result oriented marketing, branding and communications professional with hands-on technology expertise in multiple facets of the marketing

- Familiarity in working with any leading technology organization