Manager - Marketing - FoodTech Business

Marketing Manager

- Are you a dynamic marketing professional with a passion for food, technology & creating memorable customer experiences? Do you thrive in fast-paced, (D2C environments where your creativity and strategic thinking can drive brand growth and customer engagement?

- If you have 3-6 years of experience in marketing, particularly in D2C or FoodTech, we want you to join our team and help us revolutionize the way people experience food.

- As a Marketing Manager, you will play a pivotal role in shaping our brand's voice, driving customer acquisition & building long-term loyalty.

- You'll work at the intersection of food, technology & marketing, leveraging data-driven strategies to create campaigns that resonate with our audience.

- Your expertise in D2C marketing, combined with your understanding of the FoodTech landscape, will help us scale our brand and deliver exceptional customer experiences.

- Craft and implement integrated marketing campaigns across digital and offline channels to drive brand awareness, customer acquisition & retention.

- Manage and optimize performance marketing channels such as Google Ads, Facebook Ads, Instagram Ads and programmatic advertising. Use metrics like CAC, ROAS and CTR to measure success.

- Develop compelling brand narratives and storytelling that resonate with our target audience. Ensure consistent messaging across all touchpoints, including social media, email and website.

- Use tools like Google Analytics, Mixpanel, or Tableau to analyze campaign performance, customer behavior, and market trends.

- Work closely with product and culinary teams to plan and execute go-to-market strategies for new offerings.

- Create buzz through influencer partnerships, PR and social media campaigns.