Manager - Marketing - FMCG - IIM/ISB/FMS/MDI

We are currently looking for a Marketing Manager position with the topmost FMCG Conglomerate in India. The position is to be based at KOLKATA.

Company Profile :

Our client is the topmost FMCG Groups of India and is an integrated and diversified group. With a market capitalization of over US $ 45 billion and a turnover of US $ 8.0 billion, it is Rated among the World's Leading Companies by Forbes magazine. It has a very diversified product portfolio including Foods, Snacks, personal care, haircare, household care segments and a portfolio of strong brands and leading market shares in all product categories. It employs the best talent in India and is one of the best FMCG employers to work for.

JOB PURPOSE:

Develop and ensure implementation of a brand group marketing strategy which will assist in the achievement of Marketing Objectives. Provide direction and leadership to the Brand Group team members.

PRINCIPAL ACCOUNTABILITIES AND RESPONSIBILITIES:

1. Development and Implementation of Brand Strategies

- Oversee and input into the development of individual brand plans to ensure that they are in line with Brand Group and Overall Portfolio objectives

2. Identification & Implementation of strategic initiatives and brand projects

- Encourage and employ innovation in products and processes in order to achieve competitive advantage

- Identify research requirements, direct research projects and ensure thorough data analysis to achieve clear understanding of the market environment pertaining to a set of Brands

- Ensure implementation within agreed timelines and process and cost parameters

3. Brand Group performance

- Support Achievement of targeted Volume/Brand Health Measures

- Evaluate Brand Group performance as per Balanced Score Card Objectives

- Ensure periodic evaluation of Brand Performance across all parameters

- Develop and implement alternative brand inputs if required

4. Management of External and Internal interfaces and relationships

- Work closely with Trade Marketing and Operations to ensure brand strategy is executed throughout the supply chain

- Manage external agencies to ensure that goods and services are competitive, meet the given specification and are delivered on time

- Ensure objectivity in Evaluation of Service Providers

5. People Development

- Build an enthusiastic and motivated team that continuously strives to achieve the highest standards of performance.

- Ensure the implementation of the Development Plans for the District team

- Inculcate and nurture the core values of the Organisation i.e. team spirit, mutual trust and spirit to win.

6. Cost Management

- Improve brand profitability through identifying and implementing cost control opportunities and ensuring direct reports control and justify every element of marketing spend

- Apply best practice in brand management to optimise efficiency and effectiveness

- Ensure rigorous adherence to Brand Management processes so that no project costs and time overruns occur.

7. Code of Conduct & statutory/regulatory norms

- Adherence to the code of conduct by the entire District team

- Conformation to all Financial and Administrative systems.

- Compliance with all statutory and regulatory norms.

EDUCATIONAL QUALIFICATION: MBA in Marketing from premier B-Schools, batch 2004 to 2008

WORK EXPERIENCE AND RELEVANT INDUSTRY: relevant experience in FMCG industry

Salary : 70.0-75.0 LPA

Location : Kolkata

Interested candidates may furnish the following details :
Your latest updated CV as a word attachment :
Your current and expected Salary package :
Your willingness to relocate to Kolkata :

Lalit
Options India Group