Manager - Marketing - Education

Marketing Manager

- We are looking for a Marketing Manager with BD experience for Bangalore location.

- 3-7 Years experience in Marketing / Communication/Business Development Domains.

- Experience in Education/ E-learning/ Ed-Tech or consumer product / service is preferred but not mandatory

- A strong business & marketing acumen with a thirst to grow business through new and unique initiatives

- Up-to date with the latest trends and happenings in the marketing domain - both digital & offline

- Team player who would be working effectively with product, digital & sales teams

- Strong communication skills - both verbal & written and a flair for catchy content

- Proven experience in managing a number of marketing programs and events concurrently

- Develop the short-term & long-term marketing road-map for the product by considering the product offerings and market trends

- Work closely with the product/unit team and identify the right product positioning & pitch for effective marketing that resonates with the TG

- Analyse the existing direct & indirect competition, plan and execute marketing campaigns that differentiate the product from the competition.

- Work with the content team and Create content for all product collaterals such as sales & marketing decks, landing pages, videos, social media posts, webinars, etc. Work with digital team and enable them with the right brand assets, messaging content & other inputs that would be crucial for the success of the campaigns

- Work with the sales team and provide them the required support in terms of product marketing assets & collaterals

- Participate in virtual events, fairs, school presentations, education fairs, campus walk-ins and any other related events.

- Nurture the leads through active communication via multiple channels like Email, WhatsApp Social Media etc.

- Work directly or indirectly with 3rd party vendors, partners & other influencers/stakeholders that would help in effective marketing of the product