Manager - Marketing Communications - Manufacturing Firm

- Over seeing Marcom responsibilities.

- Working in close coordination with the Product and Sales team.

- Working with the sales force on ground

- Liaising with the agencies.

- Developing and executing Brand campaigns including New Product Launch campaigns, marketing collaterals (online and offline) for the regions.

- In charge of the Digital assets of the brand.

- Running digital campaigns across platforms.

- Develop brand marketing campaigns for the brand and the new launches, building awareness and driving footfalls to achieve the targets set for the year.

- Improvement in cross-functional interactions with an aim to build an operational plan with inputs from relevant teams

5: Key Result Areas (List the key deliverables that quantify successful performance in the role).

- Execute brands campaign as per timeline

- Prepare & release marketing collateral within scheduled timelines

- Run digital campaign as per requirements

- Ensure marketing campaigns are timed correctly and are in sync with market requirements

- Develop and execute campaigns for the regions based on the market needs, growing the brands awareness, leading to increase in sales.