Manager - Marketing Communication - Adhesive Products

Job Responsibilities:

- Planning and execution of overall marketing communications strategies.

- End to End marketing solutions for Product Launches and Tactical Sales Promotion activities + Owner of Brands & Its Guidelines Maintain and Monitor proper usage

- Creates & Develops content for marketing collateral (print and electronic) for all focus markets and products to effectively communicate key features and benefits to target end users and internal audiences.

- Responds to and fulfills Sales Team requests for product images, brochures, presentations and other related items + Coordinates all company trade shows from booking to conceptualization of booth layout and product exhibits

- Develop & Deploy Brand Visibility program for Retail Market in India and Monitoring channel partner usage of company brand and ensure compliance

- Manage Marketing / Design Agencies

Nature of experience/Specific Skills

- Brand Management

- End to End Product Launch understanding and experience

- Handling agency & Design teams

- Content Writing & Management

- Must have worked of Adhesive products