Key Deliverables
- Marketing Lead for the organization's latest 'Topline Initiative- Cloud Solutions and Services' for one of their largest market
- Demand generation and brand awareness of Cloud partner/IP solutions
- Demand generation and brand awareness of Cloud services like Cloud Advisory, Integration, Implementation and Orchestration
- Build/Launch/Run/Manage and Measure the cross-disciplinary Cloud Marketing Program
- Liaise and build relationships with all the key business owners and executive owners across Business Units.
- Work closely with account managers to understand client needs for targeted enterprise account-based marketing programs
- Manage a team of Marketing Experts aligned to Social Business, Business Information Management Services, Big Data, Mobility and Account Based Marketing Programs
- Encourage and practice the cross-leverage of all the disciplinary streams.
- Ensure smooth program management of all the Marketing Programs by liaising with close to a dozen marketing professionals from the extended Marketing Shared Services organization
- Identify and Program Manage relevant local marketing agencies/ media and business platforms for meeting the Marketing Program objectives
- Mentor, Guide and Review the Marketing team through continuous feedback and dialogue to ensure extremely high quality Marketing outcomes and connects with the Business/Executive sponsors
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