Manager - Marketing Analytics - Insurance Domain - KPO

We are looking for positions in Analytics with a leading KPO organization at NOIDA

Experience : 7-10 years experience with good exposure in predictive modeling/machine learning experience for Insurance domain

Role & Responsibilities :

- Candidate is expected to develop Marketing mix models Generalized Linear Models, Choice Modeling, Response Modeling, Latent Class Analysis, Structural Equations Modeling, Multi-level Attribute Models, and Promotional Response Modeling

- Understand the business requirement and design and lead solution

- Understand complex business challenges, design scientific solutions & Understand which programs are key growth drivers

- Implement projects to meet client requirements.

- Assist in generating project specifications and designing client solutions.

- Assist with generating the final client deliverables and documentation based on analytical results.

- Ability to extract meaningful analyses, interpret raw data, and provide meaningful conclusions concerning the data results

Working knowledge of statistical tools : SAS, SPSS, WPS, R and methods to incorporate statistical results into analyses.