Manager - IBM UNICA - Campaign Management Designer/Architect

We have couple of positions in Bangalore with one of leading IT Consulting client.

Please find below profile and share your udpated resume asap for more discussion.

Role : Multi Channel Campaign Management Designer or Architect or Manager

Skill : IBM Unica

Minimum Skill Requirement :

- As part of the AI to Marketing Platforms this exciting and interesting position will lead strategic initiatives across marketing organizations. Implementing these initiatives will create tangible economic stakeholder or environmental for Accenture's clients.

Specific responsibilities include :

- Architecting requirements analysis & providing marketing insight in other phases across existing and identified marketing programs ensuring delivery on planned value

- Playing a key liaison role during technology implementation proving direction and requirements clarity and testing new and enhanced capabilities prior to release into production.

- Being able to do requirements gathering campaign Design customer data mapping solution design development and deployment of campaign solutions

- Contributing to developing Accenture's marketing capabilities thought leadership & assets.

- Must have deep understanding of different kind of marketing programs in a multi channel Campaign and Marketing world that clients are leaning towards and how clients measure the returns on the marketing dollars.

- Must demonstrate understanding of the latest trends in the digital marketing market space including integration with mobile channel data management in the new space integration of online and offline channels and how its enables using some of the technologies

- Have participated in the Pre sales and or or Sales support function for marketing Automation and have led large teams in either technology implementation or marketing services like projects

- Minimum 7 to 10 years of experience

Must Have :

- Campaign management experience and hands on data management experience for customer data

- Must exhibit a through conceptual understanding of the entire marketing promotions process & capabilities that support these using one of the above mentioned Technology stack.

- Worked on at least two full lifecycle of campaign management or MRM projects using IBM or Adobe Campaign or Marketo applications

- Must have clear understanding and preferable working experience across digital channels NBA like Next Best Action . event based campaign triggers Real time marketing

- Must have deep understanding of different kind of marketing programs that clients are leaning towards and how clients measure the returns on the marketing dollars

- JavaScript XML Web services and SOAP Calls and other Integration Technologies like like REST using APIs- etc. . used in integration of Marketing platforms

- Solution architecture capabilities and understanding of the cloud based platforms and how they integrate or interface with the rest of the Marketing or CRM eco system

- Tools and technologies for Campaign measurement . Should have Unix shell scripting and or or windows batch scripting experience.

Jagjit Kaur

Mount Talent Consulting Pvt.Ltd.