Manager - Growth Hacking - Gaming Industry

Job Responsibilities:

- Leverage communities on Facebook/Telegram/YouTube/Whatsapp and other social media or influencer platforms to find creative ways to acquire users.

- Drive rapid and organic user acquisition with a 10x growth mindset.

- Have an understanding of community, influencers, digital marketing channels and driving scale on customer acquisition and driving top of the funnel for the business.

- Identify new growth opportunities within your channels and explore new avenues/ growth hacks to acquire new and engaged users.

- Collaborate with channel-specific marketing teammates (content, creative etc.) to identify areas for growth.

- Create a performance metrics framework to set and evaluate goals for every experiment, look at the data to identify problem areas and be proactive in problem solving

Job Requirements:

- Onboard or have worked with YouTube/TikTok influencers

- Growth Hacking experience in the past

- Experience building or managing communities on Telegram, TikTok, YouTube, Whatsapp or Facebook.

- A combination of analytical and creative thinking, with excellent attention to detail and good business judgment.

- Can carry out market research/ customer calls to understand the user profiling and run targeted marketing campaigns.

- Wear a marketing hat and think creatively to come up with powerful communication to break the clutter and stand out amongst the ever-evolving set of competitors.

- Can envision and come up with longer-term marketing strategy as opposed to just limiting the thought process to campaign execution.

- Use a data-driven approach to manage campaigns and derive insights on strategy and performance.

- Hustle to take on problems individually and within cross-functional teams.