Manager/Group Manager - Digital Marketing - Tyre Manufacturer

Global Tyre Manufacturer Requires Manager/ Group Manager - Digital ( Gurgaon)

One of our client a leading US $ 2.34 billion Tyre Manufacturer with Global presence in over 18 countries including india & have strong presence in Middle east market/ Europe / North Africa including Dubai/ Qatar/North African .

- The Company aims to build strong presence in most of the major markets of the Regions & across geographies. While Dubai was set-up as the hub for the Middle East and North Africa (MENA) region two years back, the tyres for these markets are imported from both India and Europe. In the passenger vehicle tyre category, It would be capitalising on the increasing automobile sales, rising per capita income and implementation of strict rules for quality tyres

- In quest to strengthen its Digital Presence the client is looking for Manager/ Group Manager- Digital for Corporate headquarter in Gurgaon.

PFB THE DETAILS - 

Job Title : Manager / Group Manager - Digital 

 Main Purpose of Job - The main purpose of this job is to spearhead all digital marketing and e-commerce initiatives in India and APMEA.

Reports to: Head, Marketing Communication

Location - HO Gurgaon

Main Responsibilities / Job Summary -

- Plan and execute all web, SEO/SEM, marketing database, email, social media, and digital display advertising campaigns

- Design, build, and maintain our social media presence and websites in the region

- Measure and report performance of all digital marketing campaigns and assess against our goals

- Identify trends and insights, and optimize spends and performance of all digital assets

- Liase with Digital agencies, developers, designers, consultants, and vendor partners

- Collaborate with internal teams to create landing pages and optimize user experience to increase traffic and improve page views

- Manage the digital side of all marketing initiatives in an integrated way

- Define cutting edge digital marketing solutions for the brand

- Responsible for both the front end and back end [in conjunct with the Global Marketing team] of all Digital properties

2) Skills & Knowledge Requirements (Abilities / Knowledge & Expertise in field)-

Knowledge (Technical / Functional) - 

- Digital Marketing & E-commerce

Skills (Matrix attached) -

- Currently employed with a consumer facing brand and responsible for their Digital Initiatives or Working in a Digital Marketing Agency

- Up to date with the latest trends and best practices in on line marketing and measurement

- Prior experience in setting up digital mktg. / e-commerce for a brand preferred

- Good appreciation of creative and brand communications Qualifications

- MBA / Graduate in Mass Communication Preferred

- Graduate with a specialized certificate / diploma in the area of digital

Experience - 

- 5- 8 years experience in Digital Marketing

- Hands on experience in devising digital campaigns that engage, inform, and motivate

Puneesh- 7011354635

Kindly share the following on the cv : 

 Current ctc, notice period : 
 Current location : 

 Expected ctc :